THis costs.
And here’s why just maybe that’s the holiest thing I could say.
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‘ROUND HERE…
You’re never going to pay for God.
You’re not pay for grace.
You’re not going to pay for salvation, mercy, or the blood of Jesus.
That’s free. Always has been. Always will be.
But some of what you’re gonna see with CRUMB?
It costs.
Because obedience costs and obedience still bleeds.
Now, I didn’t “invent” Crumb to get rich, but if God wants to give me resources, I’m going to steward the Heaven out of them.
I didn’t build Crumb to “scale”, but if it reaches every person on planet Earth, you won’t see me complaining.
I’m building it because I see men dying on the inside everywhere with no map—
and God keeps whispering,
“Give them a path they can walk. No more sermons they can’t carry.”
So I’ll keep doing what God asks.
I’ve already burned it all.
Sold the house and van.
Left the big job.
Left the life with the HOT and COLD tub. (that hurt not gonna lie🤣😭)
And I’m throwing every single last seed of talent, time, and treasure into this altar.
NOT to become "a brand🥸.”
To build an ark.
You don’t need to remember my name. You really don’t need to know much about me.
But maybe know this:
I’m wildly creative—because God made me that way.
I’m ruthlessly obedient—because He hasn’t given me another option.
I’ve been broken, ground down, destroyed in private time and time again for over a decade so “this” could eventually live in public.
I’m a husband. A father of three. A missionary in a third-world country.
And I’d rather die tomorrow in the fire of my mission than ever spend one more day “playing it safe” again.
So why does Crumb sometimes cost?
Because I’ve learned the hard way that this world doesn’t run on prayers alone.
And if I’m going to keep pouring everything I’ve got into building what God burned into me (and take care of my family)—
I need time. Energy. Fuel. Funding. Fire.
Not for lifestyle.
For lifelines.
So no—you’re not paying for a “product or service” if we ever transact.
You’re paying for:
The 14 years it took to carry this weight
The obedience it takes to discern, build, rebuild, adapt, and sustain this daily
The systems, tools, cohorts, codes, blueprints, war maps etc… that are going to make eternity feel walkable
You're not EVER a customer to me.
You're a brother first. If I get my dream, a co-carrier of Holy Fire second.
And that “cost”?
It’s going to be for men who knew deep down they were built for more, couldn’t get free on their own, and slow burned themselves to the ground so that they could be reborn and feast with the King.
A SImple WHY
Because modern men are drowning in messages but starved of meaning.
Because the Church built platforms but forgot how to build men.
Because the enemy keeps discipling through the feed—and it’s working way too damn well.
Because this generation doesn’t need more sermons or superficial Tik-Toks.
It needs systems, messages, and emergency kits that deliver God in a form they can follow.
That’s what Crumb is attempting.
Transporting delivery mechanisms of Heaven to men who think they’re too far gone.
Splatting out sparks that hit like a sword.
War maps disguised as “reels” and “PDFs” that bring a level of clarity they’ve never been able to find anywhere else.
Scroll-smashing ideas that call souls awake.
You get the idea.
You’re not going to have to pay for much either.
If you simply follow along, my bet is that you will naturally align with enough structures, frameworks, and mental models that will shred numbness and install clarity.
Hang with CRUMB and you’ll be stepping into an ethos that re-codes your defaults, rebuilds your rhythms, and forces fire into your bones. #ALLHIM
HERE’S THE Final LINE
God is FREE. I’m sometimes not.
Crumb doesn’t “sell salvation.”
I build the delivery infrastructure that ensures it’s never buried beneath distraction.
I’m not selling love itself. I’m offering work inspired by love.
This is for the curious.
But eventually, this has to be for the man who’s ready to commit.
And yes—that always has a price (in more ways than one).
Not about inspiration.
This is about ignition and travel.
And free in this world never forms you anyway.
…IF I DIE TOMORROW
Let it be said I was doing exactly this.
With every ounce of fire God gave me.
Multiplying every last talent He trusted me with.
Not selling the Kingdom.
But building its distribution system.
And may Heaven look down and say:
“I’ve never seen anyone multiply like you.
I’ve never seen anyone so loyal to the fire.
Well done, good and faithful servant.”
That’s the only ROI I care about.
And if you feel that in your gut—
you’re not just here randomly.
You’re answering a call. (Pick up and let’s get to work)